![]() ![]() For example, Operation Herrick (Afghanistan) and Operation Granby (Gulf War I) sound more like Monty Python names than operations of war. The most common use of code names is for military operations. Moonshot – documenting and improving our sales process. ![]() Mini-Ninja – refactoring our HubSpot landing pages, emails and calls-to-action.Bay Bridge – refactoring this website to improve conversions.Right now, at Articulate, we have the following projects underway: And that is what this article is about: choosing good project name ideas. My colleagues also have some good advice on powerful team names and how to choose a great product or company name.)Įven with small, internal projects a good name can be a useful tool. (Read how I picked Articulate as a name for an example. I have always found Igor’s Naming Guide to be very helpful guidance for coming up with good product and company names. There are many routes to choosing good project names, for example: ![]()
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